‘Tasting Table’ (‘Table des arômes’), Carré COINTREAU Distillery – Angers
The House of Cointreau entrusted William Amor with the task of interpreting the flavours of its iconic orange liqueur, which have been translated into four artworks fashioned from recycled materials. These artworks deliver a message, and as such are works of art laden with meaning. Using materials that have been discarded or scrapped, William Amor raises awareness about how overconsumption leads to pollution. To create these sustainable compositions, he has recycled plastic bottles and bags, polystyrene balls, fishing nets and rigging rope that have washed up on beaches.
Four aromatic families are brought to life through these exquisite works, which illustrate the olfactive richness of the famous liqueur from Angers. Fruity, zesty, floral and spicy: these are the four aromatic families that make up the liqueur, and which inspired William Amor’s work. A magnificent orange tree entitled Citrus sinensis with a message (Citrus sinensis messager), a bitter orange tree named the Zero Waste Citrus aurantium, a striking branch from a pepper plant entitled Pepper Polysty (Polysty Pepper), accompanied by a Messenger Bouquet made up of roses, orange blossom and lavender, are the beautiful works on display in the stills room of the Angers distillery, which is filled with the fragrance of sweet and bitter orange.